Listen to Kol HaOt co-founder Elyssa Moss Rabinowitz discuss how art can have a powerful impact on Jewish education. Here are some excerpts from her interview with Tera Greene of GenToGen during the recent ROI 2011 Summit in Jerusalem:  

“I would love for Kol HaOt to be a very successful venture and really become a hub of activity. I don't mean just a physical space but really a buzz where the idea of using the arts for Jewish content is sort of trickled out to the whole Jewish world via the kind of tools and education that we're building and creating.

“Art is a very strong and powerful way to bring people together, to make people consider their Jewish heritage and culture, not necessarily in a practicing way, but just in a value-based, identity aspect.

“If people had one ‘ah-ha!’ Jewish moment because of me, I would be very happy. Meaning that they'll remember that I helped them learn, experience, grapple with, something Jewish. That's a success for me.”

Tune into the full interview.